Face shape: your face guides your choices.
Analysing the shape of your face shows which frames, hairstyles, necklines and accessories flatter you — and which ones work against you.
Face shape analysis is applied geometry
Face shape analysis studies the proportions and outline of your face to work out the lines that bring it into harmony. It is neither a trend nor a matter of taste: it is geometry.
Every face has a dominant shape, defined by the widths of the forehead, cheekbones and jaw, and by the ratio between height and width. These measurements lead to precise choices: a frame can widen or slim a face, a hairstyle can lengthen or shorten it, a neckline can sharpen or soften the jaw.
Eight face shapes, eight logics
- Oval
- Reference shape, balanced: preserve it, without lengthening.
- Long oval / Oblong
- Long face: shorten and widen (width, never height).
- Round
- Lengthen and structure (add angles).
- Square
- Soften the angles (and lengthen a little).
- Rectangle
- Shorten and soften (angular and long).
- Triangle / Pear
- Wide jaw: widen the top, slim down and soften the bottom.
- Inverted triangle / Heart
- Wide forehead, pointed chin: reduce the forehead, add volume at the bottom.
- Diamond / Hexagonal
- Prominent cheekbones: widen the forehead and chin, soften the cheekbones.
Four areas, immediate decisions
- Glasses — the frame offsets or extends the lines of the face. Your shape narrows hundreds of models down to a handful of relevant shapes.
- Hairstyle — volume, length, parting, layers: each parameter changes how your proportions are perceived.
- Necklines — crew, V, boat, high neck: the neckline extends or interrupts the lines of the face and changes how the jaw and neck are perceived.
- Accessories — earrings, necklaces, hats, scarves: anything worn close to the face follows its axes.
What you get
- Free, with your account (30 seconds to create): the shape of your face.
- The Image Passport (paid): hairstyle, glasses, necklines, jewellery and make-up suited to your shape, in the complete document with your photos.
The analysis runs in your browser, from a front-facing photo with your hair off your face.
Going further
Face shape analysis tells you which shapes frame your face. Colour analysis tells you which colours to wear, and body shape analysis which cuts suit your silhouette.

GE